Grow follows from packaging and posters.
Use the profile URL. Stories expire; profiles do not.
Tracking creates a Dynamic QR Code you can edit later.
Keep the mark small. Finder corners must stay visible.
Instagram bios cannot hold a poster. A profile QR code on a takeaway bag or a market stall does that job. Point it at the profile, not a single Reel, unless you are running a short campaign and using a dynamic code you can retarget later.
Creators: put the same code on YouTube end cards (as a lower-third graphic) and on merch hangtags so the follow path is identical everywhere.
If Instagram is installed, the phone usually offers the app. Otherwise it opens the mobile web profile.
Create a free account - no credit card - to unlock tracking, high-res downloads, no caption, and bulk ZIP. Static QR codes still work without signup.
Every feature is free after signup. No payment, no trial clock.
